Crédit Agricole joins the Plastic Odyssey project
Realistic, but by no means resigned, in the face of massive plastic pollution, the Plastic Odyssey team has undertaken an ambitious project to raise the awareness of governments, businesses and the general public during a round-the-world expedition on board their ambassador ship for the fight against plastic pollution.
Plastic Odyssey’s ship, whose mission is to launch the creation of small recycling units and promote the emergence of local waste reduction initiatives, will travel through Africa, Latin America and the Asia-Pacific. This ability to take a broader view and fully and concretely commit to their convictions has convinced Crédit Agricole’s leaders to support the Plastic Odyssey project.
Having supported Plastic Odyssey in 2018, over fifteen of the Group’s entities have decided to join forces to support the launch of the Plastic Odyssey Expedition in 2020.
Shared convictions in the fight against plastic pollution
Plastic Odyssey undertakes to use their local experience in a bid to provide solutions on a global scale. They have found a kindred spirit in a decentralised, co-operative group like Crédit Agricole, which combines an international presence with local action within its territories.
This has also motivated Crédit Agricole’s leaders to support the Plastic Odyssey project, which endeavours to demonstrate, through an approach that is both environmental and socio-economic, that through reuse and recycling, plastic waste can become an economic resource for the populations of emerging countries.
Much progress also remains to be made in the so-called developed world. Supporting this project is a way for Crédit Agricole to help raise awareness among the general public about the fight against the overconsumption of plastics, starting with its 141,000 employees, 30,000 administrators and 51 million customers.
Actions to reduce Crédit Agricole’s plastic footprint
Beyond its support for the Plastic Odyssey expedition, Crédit Agricole is taking action against plastic pollution by reducing its own direct impact.
A zero single-use plastic initiative has been launched at the Montrouge and Saint-Quentin-en-Yvelines sites, where over 10,000 Group employees work every day. Concrete proposals will be made between now and the end of 2019 for implementation in 2020. An effort is also being made to reduce the consumption of plastic and promote recycling in several Regional banks.